The best measure of customer satisfaction?
An old adage states that it takes 12 positive customer experiences to make up for one negative experience, and it is with this in mind that any successful business must truly appreciate and care for its customers during every interaction.
Word of mouth is regarded as the primary factor behind as many as 50% of all purchasing decisions according to the global consulting company, McKinsey, and never is that more true in the automotive industry where reliability, trust, and relationships are as interconnected as computers and the internet.
Being referred to a supplier, and then trusting them to provide you with parts that are essential to your production is no small undertaking. Having that same customer then refer you to their contacts is nothing short of phenomenal. There are no better kudos than having an existing customer become a brand ambassador!
It is with this in mind that injectionmolding specialists for the auto world, NS KUNSTSTOFFTECHNIK - CZ, take a very transparent and unique approach to every contact. Far from a one-size-fits-all seen elsewhere, quite the reverse is true in NSK where tailor-made agreements and approaches see them work extremely successfully hand in hand with multiple well-renowned brands for many many years. Offering insight and advice where needed, and being honest and direct in every conversation results in clarity that’s hard to rival.
Quality and reliability are always the driving force behind good buyer and supplier relationships, and we talk about them often. Aside from the fact that getting a new customer costs at least 7 times more than retaining an existing one, the prestige and feeling of recognition that comes with being able to deliver quality time and time again, and building repeat, long-term relationships with your customers is something that money cannot buy.
Get in touch with the team at email@example.com to discuss your requirements and see how we can tailor a solution to your exacting needs.